Fable shiitake infusion
Experience the rich flavor and health benefits of Fable shiitake mushrooms designed to be infused into minced beef.
Our Shiitake Infusion combines the savory taste of beef with the umami richness of shiitake mushrooms, creating a versatile and delicious addition to any meal.
Incredibly versatile
Crafted from shiitake mushrooms
Nakedly simple and all natural ingredients
Benefits
By blending our Shiitake Infusion with beef, consumers can enjoy a familiar, satisfying taste experience that wins on health, price, while reducing the environmental impact.
The blend of beef and mushrooms has been popularized by the James Beard Foundation, running a competition each year with 500 participating restaurants – but these solutions have not yet been broadly commercialized.
- Taste: Nearly 3 in 4 consumers we have blind tested have preferred the taste of a Fable beef/mushroom blended burger to a 100% beef burger.
- Health: A Fable beef/mushroom burger has 40% less saturated fat, 50% less cholesterol, and would gain 12g of fibre per serving.*
- Price: A Fable beef/mushroom burger could save 5% cost compared to a 100% beef burger.
- Climate: By selling just 100 Fable beef/mushroom burgers, 270kg of carbon emissions and 110,000L of water could be saved.
In a recent blind taste study conducted by NECTAR. Their findings reveal that our Shiitake Infusion outperforms 100% beef on flavor and texture.
* Compared to 20% fat beef mince
Cooking instructions
Thaw Fable Shiitake Infusion and mix with beef, form into desired format and cook immediately or refrigerate. Refreeze if holding for more than one day.
For patties and meatballs, grill or cook in a hot pan on Medium-High to High heat for 2–3 minutes on each side, reaching an internal temperature of at least 70°C/160°F. Ideal serving temperature is 50–60°C/120–140°F.
For regular mince, place Fable beef blend into hot pan on High heat for 2–3 minutes, or until browned. Flip and cook for another 2 minutes, then break into crumbles cooking for a further 3–4 minutes on Medium-High heat, or until all browned.
FAQ
What is in this product?
Shiitake Mushroom (89%) (Naturally Occurring Sulphites), Water, Rice, Canola Oil (Non GMO), Coconut Oil, Yeast Extract, Mushroom Powder, Salt Contains: Sulphites
Is this product gluten free?
Yes, our shiitake infusion is gluten free.
Is this product healthier than beef?
Yes! There’s no artificial colors or flavors, all natural ingredients. Compared to regular beef mince (typically 20% fat), our product has 35% less saturated fat, 50% less cholesterol, 17% less calories, and is packed with 8 grams per serve of fiber.
Where are the shiitake mushrooms grown?
We source our shiitake mushrooms from China, where 89% of the worlds shiitake mushroom supply is located. We have a team managing this closely as we source only the highest quality mushrooms.
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